AI Insights · Timothy · April 2023
Top 5 Drawing & Coloring Apps on iOS in Africa, Q1 2023
Discover the performance trends of the top 5 drawing and coloring apps on the iOS platform in Africa during Q1 2023. Metrics include downloads, revenue, and active users.
The first quarter of 2023 saw some interesting trends in the Drawing & Coloring apps category on the iOS platform in Africa. Here’s a detailed look at the performance of the top 5 apps in this category, based on data from Sensor Tower.
Color by Number：Coloring Games by Wildlife Studios had a notable presence in the market. Weekly revenue showed a slight decline at the beginning of the quarter but peaked at approximately $864 in the final week of March. Weekly downloads experienced a downward trend, starting from 2.8K in late December and ending at 1.5K by the end of March. Active users also saw a decrease, from 11.3K at the start to around 9K by the end of the quarter.
Paint by Number Oil: Hey Color from Zephyrmobile saw varied performance. Revenue fluctuated, with a peak of $56 in the last week of March. Downloads showed a significant drop mid-quarter, reaching a low of 174 in late February, but rebounded to 1.1K by the end of March. The app's active user count started at 2.7K and increased to 3.7K by the quarter's end.
Colorfy: Coloring Book Games, another app from Wildlife Studios, experienced a stable revenue trend, peaking at $640 in mid-March. Downloads remained relatively steady, with minor fluctuations, ending the quarter at 978. Active users started at 3.3K and saw a slight decline, ending at around 2.9K.
Happy Color by Numbers Game by X-Flow had consistent revenue with a peak of $61 in late March. Downloads started at 1.5K and experienced a dip mid-quarter, but recovered to 1.3K by the end of March. Active users showed a stable trend, starting at 10K and ending at 9.9K.
Lastly, Gallery: Coloring book & decor by BERESNEV s.r.o. saw its revenue peak at $151 in mid-February. Downloads fluctuated throughout the quarter, with a peak of 1.7K in early February and ending at 1.2K in late March. Active users increased from 797 to 3.1K over the quarter.
For more detailed insights and data, visit Sensor Tower. These trends provide a snapshot of how these apps are performing and evolving in the African market.
